How my journey started.



(especially of a woman) attractively lively and animated.

Instagram brand strategy and design for online business owners

Livin Vivaciously is more than a business name…

Brand Strategy and personal branding for small businesses and woman entrepreneurs

It’s my life’s mantra and the reason why I wanted to build a brand that allows me to live with the freedom I’ve always desired.

Born in Egypt, raised in Kuwait, and living in New York City, my life has been a series of transitions. 

And it’s no surprise that I turned out to be a freedom-loving-travel-obsessed kind of woman.

I’ve been traveling the world solo for the past 6 years and learned that I want more from life than a 9-5 and the title Creative Director at a big company.  

With a degree in Fashion Design and a few awards I can brag about, I packed my bags and headed to my dream city—NYC. 

I had no plan and no job but through networking, I landed a “dream job” as designer in corporate America.

And guess what? 

I hated it!

So despite the fears and the bills I had, I quit my 9-9 and started Livin Vivaciously as way to inspire women like me, to live life with more freedom, start their brands and to travel more.

Brand design for small businesses and branding woman of color entrepreneurs

Let me tell ya, I’m so grateful that I started this business!

I’m now able to help amazing women start and launch brands that reflect their values, tells their stories, and brings them wealth and freedom. 

With over 5 years of sales, marketing, and design experience at companies like Estee Lauder, Victoria’s Secret, CURLS Beauty Brand—to name a few,  I’m able to create complete brand and marketing strategies that help my clients go from idea to cash in a very true-to-self way.

I currently offer brand development coaching programs and social media branding to small business owners. I also create workshops and guest speak to further help new entrepreneurs on their journey.

So, what is holding you back from living your life vivaciously?   

 Check out the amazing speaking opportunities I’ve had, as well as podcasts and articles I’ve been featured in by clicking here!